Friday 6 January 2012

Fujifilm USA announces X-S1 high-end superzoom camera


FUJIFILM North America Corporation today announced the all-new FUJIFILM X-S1, a premium, high performance DSLR-styled long-zoom camera, built with careful craftsmanship for the sophisticated consumer and enthusiast photographer who are looking for maximum photographic performance – and true picture quality – with a versatile long-zoom lens housed in a durable, lightweight body.

The all-new FUJIFILM X-S1, made in Japan, is the latest addition to the premium FUJIFILM X-series that includes the X100 and X10. The X-S1 features a large 2/3” 12 megapixel EXR CMOS sensor and a newly-developed, bright all glass and high-definition FUJINON F2.8 Wide-Angle to F5.6 telephoto lens with an ultra-smooth 26x manual zoom (24-624mm). The FUJINON lens consists of 17 glass lens elements in 12 groups, to offer amazing clarity and high resolution through the entire image. The new FUJINON lens has a metal cam design that delivers smooth, precise zoom control, and an O-ring that is injected with a specially blended grease similar to what is found in high definition broadcast television lenses.

The X-S1 is the ideal “all-in-one” camera because it offers all of the benefits of a DSLR system in a single camera and lens body. The X-S1 is designed to exceed expectations in all photographic situations, and is especially well-suited for nature photography thanks to its impressive wide angle, long zoom and super macro capabilities all from a single lens.

“Building upon the success of the FUJIFILM X100 and X10, we are proud to expand the FUJIFILM X-Series with this 26x ultra zoom premium digital camera that delivers the exceptional image quality that the X-Series is known for,” said David Troy, director of marketing, Digital Cameras, Electronic Imaging Division, Fujifilm North America Corporation. “The X-S1 combines the famed heritage of the FUJINON lens system with an outstanding all-in-one camera system that produces amazing clarity and high resolution results in almost every shooting situation.”

The EXR processor delivers an extremely fast auto focus while minimizing shutter lag and supports high speed continuous shooting of approximately 7 frames per second (fps) at full resolution. The premium long zoom X-S1 has a wide, 1.4 million dot electronic viewfinder (EVF) that is exceptionally bright and clear, and it includes a heads-up sensor that automatically switches between the viewfinder and the LCD screen when the camera is raised to the user’s eye to compose an image. The viewfinder uses two glass lenses and one non-spherical lens to capture realistic lighting and display true-to-life images. The X-S1 has a large 3.0” titling LCD display with a Monitor Sunlight Mode that allows users to review their images in bright sunlight.

The well-balanced X-S1 also features an enhanced, full-body, rubberized grain texture coating that adds superior grip, a hot shoe mount to add additional accessories, full 1080p HD movie capture and milled mode and adjustment dials for exceptional feel and functionality.

The FUJIFILM X-S1 features Fujifilm’s Intelligent Digital Zoom which effectively doubles the telephoto capabilities and provides up to an amazing 52x total zoom, and a Super Macro Mode that captures images as close as 1cm.

FUJIFILM X-S1 key features:
  • Large 2/3-inch 12 MP EXR-CMOS sensor
  • High quality FUJINON 26x optical precision zoom 24-624mm (35mm equivalent) with Intelligent Digital Zoom boosting focal range up to 52x and Optical Image Stabilization
  • Superb build quality and finish with rubberized coating and metal dials
  • Up to 10fps continuous shooting
  • Large tilting 3” 460,000 pixel resolution LCD screen with Sunlight mode
  • Large EVF with 1.4 million pixel resolution and 26 degree viewing angle
  • Full 1080p HD movie with stereo sound
  • Super Macro focusing as close as 1cm
  • Raw and jpeg shooting
  • Film simulation modes
  • Program / Shutter-Priority / Aperture-Priority / Manual modes
  • Lithium Ion rechargeable battery providing up to 500 shots per charge
  • 360° Motion Panorama mode

Pricing and Availability

The FUJIFILM X-S1 will be available in January 2012 with a retail price of $799.95.

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