Tuesday 16 June 2009

Olympus E-P1 Officially Announced


When Olympus launched the legendary Pen series of cameras in 1959, this bold and revolutionary achievement rewrote the history of photography. Designed by renowned style guru Yoshihisa Maitani, the Pen represented the perfect marriage of simplicity, style and performance. Five decades later the Olympus passion for innovation is still setting the pace. 

With the release of the E-P1, the digital era’s next generation Olympus Pen has arrived: mirrors are no longer a necessary component for digital cameras with interchangeable lenses. The first groundbreaking Olympus Micro Four Thirds model impresses with its incredibly small size, retro style, and ease of use – without giving up any of the benefits of D-SLR quality. 

This new ultra-compact hybrid device can even record HD quality movies with depth of field and Art Filter effects familiar from still photography. Naturally, the E-P1 packs all the advantages of Olympus imaging technology e.g. image stabilisation, a dust reduction system, and bright interchangeable lenses. It will be available for purchase in July 2009.

For more info, click HERE.

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