Tuesday 20 April 2010

Pentax Launches Five New Cameras For Moms

When it comes to technology that moms love, digital photography ranks near the top, and Pentax is clinching that with a handful of new products available in time for Mother's Day.

At the centerfold of today's announcement is the Optio I-10 (pictured), a digital SLR with a pearl white casing and leather-texture feel. The I-10 has a 5x optical zoom, 12.1 megapixels, and is designed to look like a classic film SLR camera.

Then there's the Optio W90, a rugged photo-taking device for moms who want to capture all those outdoor memories. Water, freezing temperatures, and dust don't stand a chance against the W90. This model also has a 12.1-megapixel resolution and 5x optical zoom.

The Pentax X90 is next, with a whopping 26x zoom lens, marketed as a camera that allows parents to get all the up-close action of their kids on the soccer field, in a concert, or anything else that would otherwise make it difficult to zoom in on that special child. There's 12.1 megapixels with this unit as well, and a self-proclaimed long battery life.

In addition to those three models, Pentax also unveiled two new basic point-and-shoot cameras: the H90 and E90.

All five are touted as compact cameras that can be taken anywhere, so mom will never miss an opportunity for a photo that will bring nothing but humiliating later on.

In honor of Mother's Day, Pentax is offering free shipping through May 2 on compact cameras at its online store.

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