Panasonic Lumix cameras go from strength to strength with technological advancements designed to offer the ultimate in picture performance and convenience. Panasonic’s new DMC-ZX1 is the latest addition to the award winning Lumix range of cameras. A younger, sister product to the highly regarded TZ series, the ZX1 offers even further compactness whilst also boasting a powerful 8x optical zoom.
Outstanding Performance thanks to new Ultra High-Speed AF
Committed to ensuring seamless operation for stress-free photography, Panasonic is not one to rest on its laurels. In order to respond to the foremost desire of all photographers – to catch every possible shooting opportunity – Panasonic went back to the basis and developed an industry-leading, ultra high-speed AF that is twice as fast as its sister model the DMC-TZ7. If this wasn’t enough, Panasonic also dramatically shortened the start up time too.
To realize the ultra high-speed AF, a number of re-engineering and further improvements are made including the adaptation of higher-speed actuator, the optimization of algorithms and the parallelization of software processing element. The result is ultra high speed yet accurate AF performance for users to enjoy the airy shooting that has experienced never before. Panasonic also replaced its linear program processing with parallel processing to achieve an ultra high-speed start-up of 1.1 second.
The Quick AF system helps keep focus on the subject while the camera is in recording mode even before pressing the shutter button halfway. This improves the chances of getting the shot because the focus is always near the subject and AF time is minimized. The user can activate all of these useful, convenient shooting-assist functions by simply selecting iA mode.
In addition, with the included software PHOTOfunSTUDIO 4.0, it is easy to view and edit your recorded contents. You may also choose to upload your videos to YouTube or burn them to a DVD disc for archiving.
Elegantly finished with a high quality aluminium texture which resists fingerprints – you can choose from a wide range of colours (red, white, blue, black and silver). With its slim, compact, pocket-fitting size and impressive specifications, the ZX1 is a great partner for travelling or for everyday snapshots. The ZX1 will be available from September so there’s not long to wait!
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